| Term | Definition |
| 360 block | A page builder block utilised on section/academia pages that can show a 360 panorama directly within the page |
| 360 panorama | Is a complete spherical view of surroundings; from the sky directly above you to the ground directly beneath you, every angle is captured. It allows for an immersive experience. |
| Academia pages | Pages dedicated to educational or academic content within the Vepple site. |
| Accessibility statement | A declaration outlining the commitment to making the website accessible to all users. |
| Accessible tabs | Introduces navigational tabs designed for enhanced accessibility, improving the experience for users with special needs. |
| Accordion block | A page builder block utilised on section/academia pages that creates collapsible sections, often used to organize and present information neatly. Use accordion blocks to display text content in collapsible sections. This is a great option for structured, text-heavy pages like FAQs or product offerings. Accordion blocks help keep your page short and reduce scrolling for your visitors. |
| Advanced Custom Fields (ACF) | This is a WordPress plugin that allows users to add custom fields to their WordPress edit screens. These custom fields can be used to include additional information and content on WordPress posts and pages, providing more flexibility in data management and display. Read more |
| Ambassador bubble | Ambassador bubbles enhance content authenticity and emotional connection by enabling current students and staff to share perspectives, providing prospective students with a more personal and relatable experience. you can create as many ambassador profiles as possible allowing for versality with different content on your platform (add avatars) |
| API |
Application Programming Interface - imagine you're at a pizza
place. You know what you want, but you don't go into the kitchen
to make the pizza yourself. Instead, you tell the waiter what
you want, and the waiter communicates that to the kitchen staff.
In this scenario, you're the user, the waiter is the API (Application
Programming Interface), and the kitchen staff are the servers
or systems that do the actual work (Vepple). The API acts as
the intermediary, taking your request (like asking for a specific
pizza) and passing it along to the kitchen (Vepple), then bringing
back the result (your delicious pizza). So, an API basically
helps different software programs communicate and work together,
just like the waiter helps you get your pizza without going into
the kitchen yourself. In Vepple's case, our API lets 3rd party
systems access captured lead/behavioural data. |
| API end points |
Think of an API endpoint like a specific window at the pizza
place where you can place your order. Each window is for a different
type of pizza. So, if you want a pepperoni pizza, you go to the
pepperoni window; if you want a vegetarian pizza, you go to the
veggie window, and so on. Similarly, an API endpoint is like a specific address or location on the internet where you can ask for certain information or perform certain actions. Each endpoint is designed for a specific purpose, like getting information about users, posting new data, or deleting something. So, when you use an API endpoint, you're essentially going to that specific window to make a request for the data or action you need. On Vepple, we have endpoints for events, leads, user behaviour etc |
| Article | Text, images, buttons etc, all brought together to form one article post. This is deal for written content like articles, blogs, and news updates. Vepple offers a text editor and various formatting options to create engaging and informative articles. |
| Auth modal | A modal window for user authentication or login purposes. |
| Authentication | The process of verifying the identity of users to provide access to secure areas or actions. |
| Basic Info spots | This feature allows for the overlay of essential details, such as building names and descriptions directly onto interactive 360 panoramas. The result is an informative student experience, mirroring the familiar information overlays seen in online maps and street views |
| Behaviour Tracking | |
| Cache | A cache is a hardware or software component that stores data so that future requests for that data can be served faster; the data stored in a cache might be the result of an earlier computation or a copy of data stored elsewhere. |
| Call to action | A prompt encouraging users to take a specific action, often linked to marketing or engagement. |
| Chat block | External platforms including Unibuddy, The Ambassador Platform (TAP) and Chatify can be embedded within Vepple enabling end-users to speak to students/staff directly within Vepple without ever leaving (though a second sign-in is required for some services) |
| Checklist | An interactive 'to-do' list, offering two main benefits: they enhance navigation by tracking progress during virtual tours, helping to prioritise and highlight key content for strategic engagement, and they bridge the gap between virtual and physical experiences by guiding users through prescribed offline activities; for example a checklist of things to do ahead of an in-person open day with a view to increasing attendance. |
| Clear Cache | The process of erasing cached data to ensure the website displays the most recent content. |
| Content grid block | The Content Grid block displays text and photos in a column or grid layout. It is extremely versatile. Use it to create columns of text, to display a page of photos, or to create 'teasers' that link to more content. In Vepple, you need to assign groups or posts to a content grid you have created. |
| CRM integration via Zapier | Facilitates access to captured lead and behavioral tracking data for integration with external systems, including CRMs, via Zapier, offering a no-code solution for data management. |
| CSV export | Offers a manual export option for captured lead/behavioral data from an interactive dashboard, catering to those not ready for full API integration or Zapier use. |
| Custom CSS | Allows universities to customize site design elements like colors, layouts, fonts, enhancing the site's visual appeal and brand alignment beyond default offerings. |
| Custom filtering | Extends personalisation options beyond academic levels, allowing users to apply filters based on location (e.g., UK/International), relationship to the student (e.g., parent/carer), stage in the recruitment cycle, and more. This can be configured for visibility to end-users or for direct linking via CRM, supporting tailored experiences for various user groups like international agents or during specific events like clearing or open days. |
| Custom types |
In WordPress, custom post types are a powerful feature that allow
developers to create new types of content entries besides the
default ones like posts and pages. These custom post types can
be anything from 'products' in an e-commerce store to 'events'
in an event management site. Each custom post type can have its
own set of custom fields and taxonomies, making them an essential
tool for creating complex, content-driven websites. They help
in organizing the CMS's content management system to cater to
specific content needs, providing structured content that can
be displayed and queried in various ways. |
| Disabling Parent Sections | Allows setting parent sections as 'disabled' to serve only as section headers in navigation, without being accessible as standalone pages |
| Display title | |
| Embeddable widgets | Vepple's embeddable widgets feature allows admins to easily integrate interactive elements into external websites directly from the CMS. These widgets are customizable through automatically generated code snippets and optional custom CSS, ensuring seamless style integration with the target webpage |
| Events | All virtual, physical, live and on-demand talks and events are brought together in one place. The personalisation means that users only see talks that are relevant to them based on their chosen preferences. We're streaming-platform agnostic, that is, we can work with pretty much any streaming platform wither by directly embedding (preferred - Blackboard,Youtube, Facebook Live) or by linking out ( Zoom, MS Teams, GoToWebinar etc). Crucially, irrespective of platform used, all event attendance is tracked and recorded within the user's profile, enabling the university to get accurate attendance analytics even if different platforms are used to deliver each talk. They are gated by default and will always require students to sign in. |
| Explore by map | Allows all content housed within the experience to be browsed geographically helping users to gain a sense of space and place. On mobile devices with GPS, users can see their current location alongside relvant content that's nearby. |
| Fav Icon | Uses small icons to represent the website or page in web browsers, enhancing brand visibility and user navigation. |
| Flexible Gating mode | Flexible Gating mode allows specific parts of the experience to be locked, requiring either the completion of a lead capture form if optimising for volume or, sign-in/registration if in behaviour tracking mode. This mode leverages the "authentication required" toggle on individual posts/sections. |
| Fully Gated mode | This mode transforms your platform into a secure environment where users are greeted with a lead capture or sign-in modal upon entry, regardless of their access point. This mode aligns with the previously known "global auth" setting, ensuring comprehensive lead capture. |
| Gallery Post | Optimized for showcasing collections of images in a gallery format, ideal for organizing and presenting visual content attractively. |
| Gating content | Allows control over access to specific content, requiring users to submit personal information such as email or phone number for access. This feature is designed to collect valuable lead information while providing users with the content they seek. |
| Global Authentication | Optional (controlled by university) - Users sign-in to the experience using email, facebook or google account. Once in, their browsing behaviour is stored along with their profile information. Users can then perform restricted activities as outlined elsewhere. |
| GraphQL | This is a query language for APIs and a runtime for executing those queries with your existing data. GraphQL provides a more efficient, powerful, and flexible alternative to the REST API. It allows clients to request exactly the data they need, making it easier to develop APIs that are adaptable to the needs of diverse clients. |
| Graphical Uiser Interface (GUI) | A graphical user interface (GUI) is an interface through which a user interacts with electronic devices such as computers and smartphones through the use of icons, menus and other visual indicators or representations (graphics). GUIs graphically display information and related user controls, unlike text-based interfaces, where data and commands are strictly in text. GUI representations are manipulated by a pointing device such as a mouse, trackball, stylus, or by a finger on a touch screen. |
| Groups | Multiple content posts brought together based around one topic (for example, a building). These can be added to the explore by map, allowing users to explore your fascinating uni features through the map. |
| Guided Tour | Curated collection of content designed to deliver a narrative. For example, "A day in the life" guided tour could link multiple 360s and videos together to showcase what a typical day for a student might look like. |
| Guided tour block | A block designed to integrate guided tours within the website's interface. |
| Guided Tour Drawer | A drawer or sidebar used in conjunction with guided tours to provide additional information. It Integrates page builder blocks into guided tours, allowing for the inclusion of relevant information alongside the narrative content. |
| HTML block | Allows for the insertion of custom HTML, JavaScript, or shortcodes into posts or pages, offering extensive customization and functionality options. |
| Inline image | Embed images directly within your content, aligning them alongside text or other elements, to enhance your posts and pages visually and make them more engaging and informative. |
| Inline video/audio | Insert and play video or audio files directly within your content, providing a seamless multimedia experience that can enrich your posts, engage viewers, and offer additional content formats |
| Instagram embed | Vepple allows you to embed Instagram posts directly into your site which enhances posts with visual content from Instagram feeds. This is great for cross-promotion and increasing engagement by connecting website visitors with social media channels. |
| Interaction counter | This functionality which allows for the display of gating mechanisms after a user-defined number of navigational changes within the app. From the moment a user enters the site or a specific section of it, each route change will be counted, providing a seamless integration that respects the user's journey through your content. This will come in especially handy when you want to give prospective students a glimpse of the experience and what more there is to come. |
| Interface types | Predefined ways through which themes and plugins interact with WordPress core. These 'interfaces' could be the functions, hooks, actions, and filters provided by WordPress that allow developers to extend the functionality of the core system without modifying its code directly. |
| International fallback | A fallback mechanism for content or features in case the primary version is not available. In vepple, this is used when embed a video on the platform. Video channels like Youtube, vimeo etc. In countries like China where these services are blocked, the international fallback url option comes in handy. |
| Introduction block | This specialized block is designed to help you craft compelling introductions for your articles or pages, highlighting key points and engaging readers right from the start with a clear, concise overview |
| Lead Capture | Optional (controlled by university) form on the landing screen that requires users to provide as a minimum, an email address in order to proceed. No behaviour is tracked. No matter where they access they site from even through a deep link, they will be prompted to input their information. |
| Live environment | The real-time or active state of the website, as opposed to a testing or development environment. |
| Modal | On a website, a modal is like a pop-up window that appears on top of the main page. It's often used to draw attention to something important or to ask the user for input without them having to leave the current page. |
| Notification banner | Customizable notification banners communicate important information to students at the site's top, including alerts, promotions, news, and events. |
| Open Graph Image | Sets an image for social media sharing, optimizing dimensions and positioning for best display in social media posts, enhancing visibility and engagement. |
| Pages | Allows for the addition of essential site pages like accessibility statements, privacy policies, and terms and conditions, ensuring legal compliance and user information accessibility |
| Partner integration | Our Partner Integration feature simplifies content organization within fixed topics, allowing for easy selection and ordering of 360s to enhance user experience. It includes an option for a call-to-action button, facilitating deeper engagement by linking to more detailed information. Currently working with FindAMasters.com |
| Personalisation | Enables users to filter content by subject and study level, ensuring they only view material relevant to their personal academic interests and preferences |
| Post | A single piece of content typically accesed via the content grid e.g A 360, video, gallery, image or article |
| Privacy policy | A document outlining how the website collects, uses, and protects user data. |
| Profile form | A form allowing users to input or update their profile information on the Vepple |
| Quote block | This presents an easy way to display a quote from an external source. It displays the text with a quotation mark and includes a caption to add a citation. It's a simple block but using it within your content can draw the reader's attention and add some emphasis to your text. |
| Quote carousel block | A block that presents a rotating or sliding carousel of quotes or highlighted content ina slideshow. Vepple allows you to add an avatar, name and bio of the author of the quote . You can also customise base on colour and other options. |
| Relevant events block | A block showcasing events that are pertinent or related to the current content. |
| Schema of data | A formal representation of how data is organized in a database or a data system. It defines how data is structured, stored, and processed, including the relationships between different types of data. In databases, the schema specifies the tables, fields, relationships, indexes, and other elements. In systems like GraphQL, the schema defines the types and hierarchy of data available to be queried. |
| Sign-In Authentication Modal | Administrators can add images, prompt text to their sign in modal, making it aesthetically pleasing and aligning with their brand. |
| Slug |
A URL-friendly version of a post or page title, used for creating
clean and readable web addresses. It is basically the end part
of a URL after the backslash (“/”) that identifies the specific
page or post. Each slug on your web pages needs to be unique,
and they provide readers and search engines alike with information
about the contents of a web page or post. Example post permalink:
https://wordpress.org/development/2006/06/wordpress-203/ The slug for that post is “wordpress-203”. |
| SPA | Single Page Application - It's a website or web application that loads all its content on one page. When you interact with it, like clicking on a link or a button, instead of loading a whole new page from the server, it just updates the content on the current page. This makes the experience smoother and faster, like flipping through pages in a book on one big table in the magical library. |
| Spacer block | A block used to create empty spaces or gaps between other content blocks for improved layout and design. |
| Staging environment | A separate environment or platform used for testing and previewing changes before deploying them to the live site. |
| Stellate | Stellate is a service utilized by RV to enhance Vepple's cloud-based performance, offering caching, analysis, and security solutions for its GraphQL APIs. For instance, whenever clients update their content and these changes are deployed live, the support desk must access Stellate to manually clear the cache. This step is crucial because it ensures that users access the most recent and accurate information immediately after an update, thereby maintaining the integrity and responsiveness of the Vepple platform. |
| Subject grid block | A block designed to present content in a grid layout, specifically focused on subjects or topics. |
| Terms and conditions | The legal document outlining the terms, rules, and conditions users must agree to when using Vepple |
| Text block | A basic block used for adding and formatting text within the content of a webpage or post. |
| TikTok Embed | The process of embedding TikTok content, such as videos, within the website for display and interaction. |
| Tracking Pixels | Employs tiny, transparent images embedded in websites or emails to track user behavior and conversions, serving a significant role in digital marketing and analytics. |
| Typography | Customizes site typography using Google Fonts, Adobe Fonts, or uploaded fonts, optimizing for minimal font variety and clear readability to enhance site aesthetics and user experience. |
| Union Types | This means that a variable or a function parameter can accept values of different types. In WordPress, this concept can be seen in functions that are flexible with the types of data they accept, such as strings, arrays, or objects, to perform a certain task. |
| Vepple API | API is the acronym for application programming interface — a software intermediary that allows two applications to talk to each other. The Vepple API provides a simple, robust and effective way to pull data from Vepple onto your own CRM. Whether called on demand for specific information or sending regularly scheduled updates of new users that log into your Vepple, the Vepple API ensures that you are able to keep your University up to date with the latest developments of your Vepple. |
| Vepple Embed | Vepple Embed can be used to dynamically and effortlessly pull in content from Vepple onto your website or provider pages. |
| Video Embed | Supports embedding of video content from various platforms (YouTube, Vimeo, Kaltura, iframe), with fallback options for regions where these services are restricted. |
| Video Transcription | Supports accessibility, SEO, and enhanced user experience by allowing manual addition of video transcriptions to guided tours and posts, making content accessible to a broader audience, including those with hearing impairments, and improving content indexability for search engines. |
| Web Component |
Let's imagine you're building a house, and you want to add some
decorative elements to it. HTML5 web components are like pre-made,
customizable decorations that you can easily add to your house. For example, let's say you want to add a fancy lamp to your living room. With HTML5 web components, you don't have to build the lamp from scratch. Instead, you can use a pre-made lamp component that someone else has created. This lamp component comes with all the necessary parts and instructions on how to use it. You can simply place it in your living room and customize it to fit your style - maybe change the color or the size. Similarly, in web development, HTML5 web components are pre-made pieces of code that you can use to add functionality or design elements to your website or web application. These components are like building blocks that you can easily integrate into your project without having to write all the code from scratch. Just like decorating your house with pre-made decorations, using HTML5 web components can save you time and effort in web development. |
Vepple Legal Documents: Descriptions
| Term | Definition | Link |
| Vepple Client Terms | The Vepple Client Terms for our Vepple personalised virtual experience software detail the agreement schedule, including licence fees, term, and the support services we provide to our customers. The terms also cover important aspects such as intellectual property rights, data protection, payment obligations, and the responsibilities of both Revolution Viewing Ltd and the customer in utilising our software. | Link |
| Vepple Data Processing Schedule | The Vepple Data Processing Schedule outlines how Revolution Viewing Ltd manages personal data related to the Vepple platform, clarifying when Revolution Viewing Ltd acts as a Data Controller and when it acts as a Data Processor. It also outlines Revolution Viewing Ltd’s responsibilities around data protection, handling breaches, responding to subject access requests, implementing security measures, and managing international data transfers. | Link |
| Vepple Privacy Policy (incl. Cookies) | The Vepple Privacy Policy is a detailed guide on how Revolution Viewing Ltd collects, uses, and protects personal data and cookies when people visit its Vepple pages. It outlines the types of information Revolution Viewing Ltd collects, how it uses that data, and the security measures it has in place to protect it. The policy also explains users’ privacy rights and how they can exercise them, ensuring data practices remain clear and transparent. | Link |
| Vepple Visitor/User Terms | The Vepple Visitor/User Terms is a template* that outlines the terms and conditions for anyone using the "Visitor Area" of Vepple. It covers topics such as how users can access and use the platform, what data may be collected, intellectual property rights, password usage, and limitations of liability. It also mentions terms related to "Visitor Services," such as uploading content and customer support. Essentially, it's the agreement users enter into when they access our services. * Revolution Viewing Ltd provide this document to our customers as a template, and it is their responsibility to review and amend it as needed to suit their specific requirements. | Link |
| Vepple Accessibility Support Document | The Vepple Accessibility Support Document outlines the shared responsibilities between Revolution Viewing Ltd and our customers for meeting WCAG 2.2 AA accessibility standards. It clarifies which accessibility criteria Vepple inherently meets and which areas require the university's input. Additionally, it provides helpful resources and clarifies that Revolution Viewing Ltd does not offer accessibility audits or statements, though a draft accessibility statement template is included. | Link |
| Vepple Priority Support | The Vepple Priority Support Schedule details the enhanced support services Revolution Viewing Ltd provides. It clarifies Revolution Viewing Ltd’s commitment to remedial support for service issues, such as total loss or slow performance, with specific response and resolution target times for different support requirements (Important, Medium, Minor). Please note that this priority support does not cover issues with populating your Client Portal or problems with third-party software or hardware. | Link |
| Vepple 360s: Terms & Conditions | The Vepple 360s: Terms & Conditions details banking information and payment terms, along with essential aspects such as how Revolution Viewing Ltd defines its services, licensing of deliverables, quotation validity, and policies regarding bookings, cancellations, and project turnarounds. The document also includes information on intellectual property rights, liabilities, and general provisions to ensure clarity for all our customers. | Link |
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