Vepple & SEO: Optimizing Your Experience for Search Engines

Vepple's personalised approach means that search engines struggle to crawl Vepple and often, only the homepage is indexed. This prevents it from competing with your university's main web pages in search results. However, for students specifically searching for your experience, you can adjust SEO settings to improve search visibility and indexing.

Prerequisites

• Be signed in as an admin.

Navigation steps

1. Navigate to Site Options → SEO

SEO Options in Vepple

No Index (Toggle)

• What it does: Prevents search engines from indexing the site, meaning it will not appear in search results.
• When to use it: If you want to prevent your experience from being indexed by search engines altogether.

No Follow (Toggle)

• What it does: Tells search engines not to follow links on the page, preventing them from passing SEO value to linked pages.
• When to use it: If a page contains external links you don't want to endorse or if you want to control how search engines crawl your site.

Meta Title Suffix (Text Field)

• What it does: Appends a consistent suffix to all page titles, such as "| University Virtual Tour."
• Best Practices:
  • Use a clear and recognizable suffix to maintain brand consistency.

Meta Title (Text Field)

• What it does: The title of the home page of your experience that appears in search results and browser tabs.
• Best Practices:
  • Keep it under 60 characters for optimal display.
  • Make it descriptive and relevant to your experience.
  • Include keywords where appropriate.

Meta Description (Text Field)

• What it does: Provides a short summary of the experience that appears in search results.

Best Practices:

• • Keep it between 150-160 characters.
  • Write compelling, informative descriptions that encourage clicks.
  • Include relevant keywords naturally but avoid keyword stuffing.